Overview

When COVID-19 hit the Australian Defence Force Academy was presented with an unprecedented challenge. They need to find a way to hold their annual Open Day event for new prospects, but due to lockdowns and government event regulations, the physical event was undergoing a lot of challenges. ADFA Open Day is a truly unique experience that allows students to get a taste of what a career with the Australian Defence Force, with information sessions, interviews, Q&A, campus tours and live demonstrations of jobs, skills and technology in the Australian Defence Force

Deliverables
Creative Campaign
Website Redesign and Build
Content Strategy
UX Design
UI Design

Timeline
18 months

The solution

We created an event platform that would bring the whole experience of the ADFA Open Day to students as a virtual experience. We developed a style that embodied the idea of a virtual campus, with all supporting event visuals presented as holograms.

This platform gave users access to live and recorded events, with all the support you would expect to have on the physical open day. Students could see speak profiles and an event directory to curate an itinerary of the events that most interested them. They also had access to past content through ADFA on demand.